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You are here: Home / Internet / Ten Reasons Businesses Need to Participate in Social Media

Ten Reasons Businesses Need to Participate in Social Media

SPARKS! Social Media ServicesStill Holding Back?  Ten Reasons Businesses Need Social Media.

By Dena Lorenzi, SPARKS! Social Media Partner

Does your business success depend on a loyal customer? In today’s economy, businesses need to interact with customers using social media.

Here are ten ways optimal social engagement benefits your business:

1. You bring to life a static website with a dynamic presence; fresh content on social channels improves your search engine results.

2. You build a customer community, ultimately improving customer retention and loyalty.

3. You direct prequalified prospects to your website.

4. You build your digital visibility and online presence. Part of the value social networking brings is that people come to know you.

5. You remain relevant to customers. Customers expect you to be present and participating on social channels.

6. You manage your reputation.

7. You participate in the conversations taking place that relate to your business, products, industry … and have the opportunity to shape the agenda.

8. You address in a public forum the questions and concerns your customers have about your products and services – which are being asked anyway without your participation.

9. You can keep on eye on your competitors.

10. You close the sale faster by combining social media with traditional marketing tactics.

Need more encouragement?  Contact Dena via Email or call 410.244.5111.

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Launchpad Blog

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Many organizations have invested in designing a beautiful website only to have it lost in the forest, er, Interwebs. So what is Search Engine Optimization and why is SEO important?

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What is Search Engine Optimization? - SPARKS! 410-244-5111

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What is Search Engine Optimization? - SPARKS! is an award-winning marketing communications agency based in Baltimore, MD. We offer web development and design, SEO, social media and digital marketing s...
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Where is your business showing up in your customers’ search results? Are you in the top results? Greg Pierce has the answers to get your business to break into the top positions.

Through the Better Business Bureau Greater Maryland webinar series, Greg will discuss:
- Fundamentals of SEO
- Tips to improve your website's ranking on search engines
- Using analytics to monitor performance

Search Engine Optimization: Simple Strategies to Improve Web Performance
Thursday, April 20th | 8:30 - 9:30am

Register for FREE online!

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Search Engine Optimization: Simple Strategies to Improve Web Performance

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See ‘behind the curtain’ and learn ways to have your website rank higher in search-engine results
1 month ago
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Seven years ago today - it seems like only yesterday! Happy SPARKS! Anniversary to our own Lauren Pierce! ... See MoreSee Less

2 months ago
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Wonderful anniversary! Keep up the great job!!!!

Happy Sparks anniversary to my very talented granddaughter!💕

Congratulations Lauren

Congratulations Lauren!

Happy anniversary!

Congratulations!

The best 7 years!

Congratulations 🎉

Perfect VIBE!!!

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Hunt Valley, MD 21031
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