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You are here: Home / Branding / Google Now Good for Brands

Google Now Good for Brands

Google Now on Tap Brings Instant Answers

Google Now on Tap Good for BrandsWell, Google has done it again. The search engine behemoth that seemingly has all the answers for every search now allows instantaneous answers to your search.

Searching with Google has always been easy, but with Google Now, it is easier to get the information you want.

As Darren Orf in Gizmodo wrote, “Imagine a mobile personal assistant that is just one long tap away on the home key at any time. You’re in an email that references a restaurant. Taaaaap. Address, menu, hours, and more information in Yelp pops up immediately. Who’s that weird scarred up dude from Mad Max? Oh, you mean Nicholas Hoult? Here’s all of his information plus a link out to IMDb and Flixster. What the fuck is a Escargots de Bourgogne? Let me pronounce it for you correctly and also offer up some recipes if you’re interested.”

What does this mean for brands? With such quick results, consumers will be able to find as much information as they can when looking for what they need. It has basically turned your mobile phone into an enormous search engine. The video below shows more.

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Happy Father’s Day, Greg!

I am so thankful to work beside you and learn from you each and every day. Love you! - LP
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Social Media is a great way to stay up-to-date with friends and family, but beware! Sharing, or in some cases oversharing, can have repercussions when it comes to insurance rates and claims.

Learn More: bit.ly/3mi5kQ3
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Your social media could affect your insurance rates | Coverage.com

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Regardless of your feelings about privacy or insurers mining social media, there’s a way to make the best of this as long as it’s a reality. Knowing such information is used may lead to new awaren...
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In honor of Memorial Day Weekend, SPARKS! will be closing tomorrow, May 27th at 12:00pm and remain closed through Monday, May 30th. We will resume normal business hours on Tuesday, May 31st. ... See MoreSee Less

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