SPARKS! Marketing Communications - Baltimore Maryland

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What Can Google Analytics Do for You? Part 2

analytics part two photo

This is part 2 of our series on Google Analytics. Click here for part 1. Now that you have a basic understanding of what Google Analytics can do for you, it’s important to know what to look for when you’re going over your data. It can be difficult to make sense of all the information […]

What Can Google Analytics Do for You? Part 1

google analytics post one

It seems like analytics become a bigger part of how people make decisions every day. Their use has never been more present in sports, so why should business be any different? Companies are realizing that in order to optimize their outreach efforts, they need to be able to use reliable data that tells them how […]

Social Seniors

old man on laptop

Think social media is exclusively for millennials? Think again. More seniors than ever are using platforms like Facebook for a variety of reasons, and that number is only going to rise in the coming years. Love it or hate it, social media has never been more essential to daily life. Want to keep in touch […]

Standing Out Amid Ad Chaos

The biggest challenge facing advertisers these days is getting in front of their target audience. With so many ads on so many platforms – television, radio, print, online and mobile – competing for the eyes and attention of so many people, how can you stand out? Companies are competing not just against their competitors, who […]

The Potato – the Greatest Image Makeover

The potato, that simple vegetable that has become such a staple of our diet and which has many nutritional benefits, was a part in one of the greatest image makeover ever. After it was introduced to the European continent via Spain in the 16th century, it was looked upon with utter distaste.

Are there Blue Angels on your team?

Sometimes we get to do fun stuff here at SPARKS!  On a recent boating trip to watch the Navy’s Blue Angels perform in Annapolis, I realized that the coordination and synchronization of these fearless flying warriors can be extrapolated as a metaphor for many elements of marketing our business.  Not that we risk our lives […]

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Launchpad Blog

Cyber Threats are Real – Prepare Yourself

Global Tensions Present Cyber Threats Across The Internet The White House has recently released a … MORE

What is SMiShing?

If you’ve never heard of SMS phishing, or SMiShing, you’re not alone. Most people aren’t aware of … MORE

CRM For Beginners

Have you been searching for an efficient way to stay connected to your customers? Customer … MORE

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Are your Social Media accounts secure? Unfortunately, these accounts are easily targeted and hard (even impossible sometimes!) to recover.

By not taking the correct steps to secure your account, you are putting yourself at risk to be hacked and your friends and followers at risk of being scammed.

Stay safe on the internet!

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How to Protect Your Safety and Security on Facebook and Instagram | News for Authors

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Navigating Facebook and Instagram can be a challenge when you’re in the public eye. With negative comments, sneaky impersonators, or even potential account compromise, there can be a lot to worry ab...
6 days ago
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SPARKS! was saddened to hear about the passing of Dr. Mortel. His passion and commitment to the children of Haiti and their access to education was a true inspiration. He touched the lives of many and his legacy will continue to live on through his family and friends, the students of Haiti, and his Foundation, The Mortel High Hopes For Haiti Foundation. ... See MoreSee Less

Deacon Mortel, who inspired many to help his homeland of Haiti, dies at 88 - Catholic Review

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Deacon Rodrigue Mortel, who as director of the Missions Office for the Archdiocese of Baltimore inspired dozens of parishes in the archdiocese to support sister churches in his homeland of Haiti and l...
4 weeks ago
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We wish you and your loved ones a very Happy Easter! 🐣🐇 ... See MoreSee Less

1 month ago
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224 Schilling Circle, Suite 240
Hunt Valley, MD 21031
410-244-5111 - 866-500-8088
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