E-mail marketing’s other benefits Recently, I wrote of certain benefits to e-mail marketing that social media does not offer, benefits such as e-mails are personable, the perception customers have, they allow marketers to go in-depth, and they capture their attention. E-mail marketing offers yet still more benefits that social media does not. (Of course, social […]
Why E-mail Marketing Still Works
E-mail marketing offer many benefits social media doesn’t. In a previous post, I wrote that e-mail marketing is still very important and should be a part of any company’s marketing plan. E-mail, I said, has been around way before social media marketing and platforms such as Facebook, LinkedIn, Instagram, Pinterest, etc. With the projected increase of […]
E-mail Marketing is Social
E-mail marketing complements social media When we say social media marketing, we tend to think of all of the social media platforms that are available – Facebook, Google+, LinkedIn, Pinterest, Instagram, and the numerous others that have populating the social media universe. There is, however, another form of social media that has been around before Facebook […]