What Is Digital Marketing?

So, to answer a question we often get at SPARKS! – “what exactly is digital marketing?” – here’s a quick-and-dirty summary of the key elements. Businesses and organizations must rely on some type of marketing in order to grow. Traditional tactics – advertising and trade shows, for example – are stalwarts and an important part […]

Cyber Threats are Real – Prepare Yourself

Global Tensions Present Cyber Threats Across The Internet The White House has recently released a statement warning US citizens of the threat of ‘malicious cyber activity’ in response the the war in Ukraine. Many of the recommendations are consistent with SPARKS!’ messaging over the years: Protect your accounts with secure passwords and multi-factor authentication. We […]

SPARKS! Celebrates World Social Media Day

Happy World Social Media Day! June 30th is a holiday that has been celebrated by social media users everywhere. While social media was once thought to be a tool used primarily by younger people, chances are it’s now a part of your life regardless of what demographic you fit into. While the number of social […]

Creating New Business During COVID-19

We don’t know about you, but we’re starting to have a hard time remembering what life was like before COVID-19. It’s been almost three months since our lives, both personal and professional, were upended by the virus. But you have to keep your business up and running, even during uncertain times like these. Here are […]

Relief Available for MD Businesses Impacted By COVID-19

These are scary times for small businesses. All nonessential businesses have been closed by order of the Governor, and no one knows when things will get back to normal. If you’re a small business owner or you work for one, here’s how Maryland’s $175 million small business coronavirus relief program could assist you. Program Highlights […]

COVID-19 Update

In response to the COVID-19 guidelines, the SPARKS! office has been closed. However, we have not stopped working for you! First of all, we pray that all of our friends, Clients and their families are healthy and managing through these difficult times. Our team is working remote and available for support requests and opportunities to […]